Question
Integrated rural development program aimed to improve
the economic and social life of the poor living in the rural regions. When was the program launched?Solution
The Integrated Rural Development Programme (IRDP) was launched in 1978-79. Main objective of IRDP was to help the families living below poverty lines by empowering them by providing. Beneficiaries of the program were marginal farmers, rural artisans, labourers etc.
Green marketing is:
_____________ marketing concept can lead to marketing myopia.
Which of the following is an example of non-durable goods?
Which of the following refers to the geographical separation between the producers and consumers?
In a direct channel, all channel functions are performed by:
To encourage local production of corn by Canadian farmers, the Canadian government limits the amount of corn that can be shipped in from the United Stat...
Which survey is most expensive because of the interviewer's time and travel expenses?
Shoplifting is an example of when consumers do not adhere to:
In 2001, the number of people who attended music concerts, plays, and other live entertainment declined significantly because many people did not believ...
Indirect channels for consumer goods
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