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Your neighbourhood dry cleaner or florist is likely to be categorized according to its form of retail ownership as an independent retailer. This means i...
A message is conveyed by means of a _____ such as a salesperson, advertising media, or public relations tools.
An ad for Mother's soup reads, "That great taste your family has always loved, is still here." This is an example of _____ advertising.
_____________ marketing concept focuses on delivering customer satisfaction along with improving the consumer's and the society's well-being.
The demand for which the product is not available or is not developed till now, is known as _______ demand.
Retailing that occurs outside a retail outlet, such as through direct marketing, direct selling, and automatic vending is classified as:
The process of building and developing long-term relationships with customers by delivering customer value and satisfaction is known as:
All of the following examples a consumer might have difficulty separating the deliverer of the service from the service itself, except:
A social audit:
What is your age? A. Under 20 years, B. 21 to 45 years, C. 46 to 60 years is most likely an example of a(n):
