Question

    4 'A' model of rural marketing

    includes:
    A Accuracy Acceptability Available and Affordability Correct Answer Incorrect Answer
    B Awareness Affordability Accuracy and Acceptability Correct Answer Incorrect Answer
    C Acceptability Affordability Availability and Awareness Correct Answer Incorrect Answer
    D None of these Correct Answer Incorrect Answer

    Solution

    The 4 'A' model of rural marketing involves these key aspects - Acceptability, Affordability, Availability, and Awareness.

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