Statements 1 and 3 are correct: It is a launched by the Prime Minister in 2015 in Haryana to arrest the declining Child Sex Ratio and related issues of empowerment of Women over a lifecycle continuum. Itrsquo;s a convergent initiative of Ministries of Women and Child Development, Health and Family Welfare and Human Resource Development. It is implemented by states with 100% central assistance. Nearly 80% of funds for the scheme has been used for advertising, and not on sectoral interventions such as womenrsquo;s health and education. Statement 2 is not correct: This scheme has provision for awards and recognitions but no provision for direct individual cash transfer for any strata of society including daughters of poor women. Under the scheme, combined data of urban and rural areas are considered for the Sex Ratio at Birth (SRB).
L'Oreal's former advertising theme, "Because you're worth it" relied on which of the psychological influences on behaviour?
Which of the following statements demonstrates the formation of a segment based on family size?
Every day, buyers from large utility companies and sellers from energy companies visit an online exchange dealing in wholesale electricity and gas to ne...
The money a consumer has left after paying taxes to use for food, clothing, and shelter is known as:
Which of the following is NOT a function of price?
What is the main difference between advertising in traditional print media and advertising on Facebook?
Many banks now offering their customers insurance offerings would be example of:
One dimension of the retail positioning matrix is value added, and the other is:
Identifying the prospect's role in the buying center would be typically done at the _____ stage of the personal selling process.
Most of the catalogue retailers during the 2021 Christmas season offered buyers price reductions, coupons, two-for-one buying opportunities and/or free ...
