Question
Management is considered both as science and art,
because? ÂSolution
It is called an art because managing requires certain skills which are personal possessions of managers. Science provides the knowledge & art deals with the application of knowledge and skills. A manager to be successful in his profession must acquire the knowledge of science & the art of applying it.
Which of the following is a merit good?
The bundling of one company's multiple brands into a single marketing effort aimed at a common consumer group is called:
The view that an organization should discover and satisfy the needs of its consumers in a way that also provides for society's well-being is known as
To be identified as a market segment, its members must:
In the ______, the focus of marketing study is on the decision-making process involved in the performance of ‘marketing function at the level of a fi...
The two basic components of a customer's evaluation of services are:
Market segmentation involves linking ______ to an organization's ________.
All of the following are steps in completing the promotion decision for an Integrated Marketing Communications program, except:
Considering the concept of a service continuum, how would one characterize a tailored suit?
The type of need which puts a boundary to specified needs is known as ___________.