West Bengal government has launched buses with air purifiers to reduce the pollution level in Kolkata city. West Bengal Pollution Control Board (WBPCB) has launched it with Bus Roof Mounted Air Purification System (BRMAPS). This is the first of its kind system in India named as 'Sudha Vayu'. 20 such buses have been launched. This is a part of a pilot project in collaboration with scientists from IIT Delhi.
Which of the following would most likely be considered a consumer good?
To be identified as a market segment, its members must:
Breadth of product line refers to ______ a store carries.
By using social media to focus on unmet customer needs, it enables marketers to focus on:
Facebook consistently addresses issues related to user privacy because users post personal information to their Facebook accounts and
Who defined marketing as ‘A set of all actual and potential buyers of a product’?
A Ford dealership would be classified under what form of ownership?
_____________ marketing concept can lead to marketing myopia.
The components of strengths and weaknesses are often considered as which part of the situational analysis:
Which of the following statements is true about Facebook?
