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RBL Bank has launched GO Savings Account, its latest digital banking product. It is a zero-balance account with simple account opening process and easy-to-operate features, the product caters to customers of all age groups. The account also offers comprehensive cyber insurance cover, accident and travel insurance up to ₹1 crore and free CIBIL report.
All of the following marketers would consider unethical practices by consumers, except:
LinkedIn is
Marketing generally plays a small role in which competitive situation?
Classification of products using the terms: nondurable goods, durable goods, and services essentially describe the _______ of a product.
To be identified as a market segment, its members must:
The competitive situation where airtel, idea, and Jio control over 90 percent of the mobile phone market is called a(n):
A magazine that appeals to single parents has noticed an increase in monthly subscription sales over the last several years. After completing their envi...
The interaction rate is
Indirect channels for consumer goods
A study of _______ is an important factor to decide on sales promotion policies and duration of such sales schemes.
