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State Bank of India (SBI) will acquire an additional 20 per cent stake in SBI Pension Funds, from SBI Caps, for Rs 229.52 crore, taking its stake to 80 per cent.
All of the following are critical components of a cohesive marketing program, except:
The rising trend of Facebook growth alongwith betterment of internet facilities and smartphone connectivity is an example of ____________ forces.
The sequence of stages a prospective buyer goes through from initial awareness of a product to eventual action (either trial or adoption of the product)...
Who defined marketing as ‘A set of all actual and potential buyers of a product’?
An advertising agency that provides the most complete range of services, including market research, media selection, copy development, artwork, and prod...
Which group of activities below is ranked from the LOWEST cost of inventory to HIGHEST cost of inventory?
Special marketing efforts are usually needed to communicate the benefits to potential buyers of ________________, because they are intangible.
An ad for Horlicks nutrtition mix claimed that in a blind taste test, 70% consumers preferred the taste of Horlicks to Boost. This ad is an example of _...
When Joe stops at the supermarket to purchase a pack of biscuits and other groceries and is the ultimate consumer in a pipeline from the producer throug...
_____________ marketing concept is useful when demand is more than supply.
