Question

    What is the first step in the data analysis

    process?
    A Cleaning and organizing data Correct Answer Incorrect Answer
    B Defining the problem and objectives Correct Answer Incorrect Answer
    C Building and evaluating models Correct Answer Incorrect Answer
    D Data visualization and storytelling Correct Answer Incorrect Answer
    E Generating a summary report Correct Answer Incorrect Answer

    Solution

    The first step in the data analysis process is defining the problem and setting clear objectives. This involves understanding what the organization aims to achieve with the data analysis, identifying key performance indicators (KPIs), and setting specific goals. Without a clear objective, subsequent steps such as data collection, cleaning, and analysis may be misaligned with business goals, reducing the effectiveness of the analysis. This foundational step ensures that the analyst’s efforts are directed toward producing relevant insights. Option A is incorrect because data cleaning, though essential, comes after defining the objectives. Option C is incorrect as model building occurs later, once data has been collected and cleaned. Option D is incorrect because visualization is part of the final stage to communicate findings. Option E is incorrect as generating a report summarizes the analysis but is one of the concluding steps.

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