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The Production Concept holds that consumers will favour products that are available and highly affordable, and that management should therefore focus on improving production and distribution efficiency. Revolves around economies of scale Useful when: Demand > Supply Product Concept holds that consumers will favour products that offer the most quality, performance and innovative features, and that an organization should thus devote energy to making continuous product improvements. The Selling Concept holds that consumers will not buy enough of the organization's products unless it undertakes a large-scale selling and promotion effort. The Marketing Concept holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors do. The Societal Marketing Concept holds that the organization should determine the needs, wants and interests of target markets. It should then deliver the desired satisfactions more effectively and efficiently than competitors in a way that maintains or improves the consumer's and the society's well-being.
What is the average annual growth rate of the agriculture and allied sector over the last six years?
The temporary roots in maize root system are
Minimum isolation distance for the production of foundation seed of rice is
ICAR-INDIAN INSTITUTE OF SOYBEAN RESEARCH is located in_______
Black heart of potato is a -
The micronutrient that is most cruical for Nitrogen metabolism in pulses is
Which nematode is known as cyst nematode?
Which of the following medicinal plant is known as laxative medicinal plant?
Storage life of vegetables increased by the use of GA spray at harvesting time. What should be the dose of GA?