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The Production Concept holds that consumers will favour products that are available and highly affordable, and that management should therefore focus on improving production and distribution efficiency. Revolves around economies of scale Useful when: Demand > Supply Product Concept holds that consumers will favour products that offer the most quality, performance and innovative features, and that an organization should thus devote energy to making continuous product improvements. The Selling Concept holds that consumers will not buy enough of the organization's products unless it undertakes a large-scale selling and promotion effort. The Marketing Concept holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors do. The Societal Marketing Concept holds that the organization should determine the needs, wants and interests of target markets. It should then deliver the desired satisfactions more effectively and efficiently than competitors in a way that maintains or improves the consumer's and the society's well-being.
Of the four given options, choose the most appropriate one.
The intricacy of the artist's latest sculpture, absolutely blew out even the most seasoned art critics, leaving them in awe of its ingenuity."
...Scientists are identify a gene that improves the heat tolerance of the algae that live symbiotically with coral species.
In the following question, one part of the sentence is being bold. Below are given options suggesting replacements to the bold part, which may improve ...
I missed my old teachers so much that I would go back and visit them .
Speaker of the Lok Sabha said that unlike the House was in order he would not allow a discussion.
A statement has been given with three words in bold. There are three answer choices given below, one or more of which may act as replacement to the ori...
My student, a doctor by profession, preferring to walk to the hospital everyday.
First, a little is knew to the public even today on who authored these laws or who was consulted before their introduction as ordinances.
1....
There have been reports that most of the 300 persons who were witness to the incident has fled village to avoid questioning.