Solution

Marketing Channel functions: • Information. Gathering and distributing marketing research and intelligence information about actors and forces in the marketing environment needed for planning and facilitating exchange. • Promotion. Developing and spreading persuasive communications about an offer. • Contact. Finding and communicating with prospective buyers. • Matching. Shaping and fitting the offer to the buyer's needs, including such activities as manufacturing, grading, assembling and packaging. • Negotiation. Reaching an agreement on price and other terms of die offer, so that ownership or possession can be transferred.