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    Question

    Direct mail and catalogues involve relatively ______

    active customer involvement and relatively _______ active retailer involvement.
    A low, low Correct Answer Incorrect Answer
    B low, high Correct Answer Incorrect Answer
    C high, low Correct Answer Incorrect Answer
    D high, high Correct Answer Incorrect Answer
    E None of these Correct Answer Incorrect Answer

    Solution

    Both are relatively low.

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