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    Question

    The means by which the advertising message is

    communicated to the target audience is through:
    A advertising media Correct Answer Incorrect Answer
    B reach and frequency Correct Answer Incorrect Answer
    C a decoder. Correct Answer Incorrect Answer
    D micromarketing Correct Answer Incorrect Answer
    E None of these Correct Answer Incorrect Answer

    Solution

    Advertising is any paid form of non-personal communication about an organization, good, service, or idea by an identified sponsor. Newspapers, magazines, radio, and TV are examples of advertising media.

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