Question
When an established potato chips company gives
its resellers discounts to encourage them to carry and promote its products, it uses a(n) _____ strategy.Solution
When a manufacturer directs the promotional mix to channel members to gain their cooperation in ordering and stocking the product, it is using a push strategy.
Given CRR = 4 % and SLR = 16 % , the value of the money multiplier is:
Consider the following about NITI Aayog:
I. It was formed via a resolution of the Union Cabinet on 1st January 2015.
II. The Government of...
What does the “C” stand for in LCR?
Which bank inaugurated the 'Mookkannoor Mission', an initiative under the Swachh Bharat Abhiyan, on the 106th birth anniversary of its Founder?
With reference to PM SVANidhi Scheme, consider the following statement:
1. The scheme is the initiative of Ministry of Urban and Housing affairs<...
In the Union Budget 2023-24, Government indicated that an Urban Infrastructure Development Fund (UIDF) will be established. This will be managed by the...
Consider the following statements regarding PM SVANidhi Scheme:
I. It is a Central Sponsored Scheme implemented in 2019.
II. It provides a...
Which of the following best describes the term ‘import cover’, sometimes seen in the news?
Which of the following is not one of the objectives of AMRUT Scheme?
In the Union Budget 2023-24, Government indicated that an Urban Infrastructure Development Fund (UIDF) will be established. This fund will be managed b...
