_____________ marketing concept involves continuous improvements in a product.
The Production Concept holds that consumers will favour products that are available and highly affordable, and that management should therefore focus on improving production and distribution efficiency. Revolves around economies of scale Useful when: Demand > Supply Product Concept holds that consumers will favour products that offer the most quality, performance and innovative features, and that an organization should thus devote energy to making continuous product improvements. The Selling Concept holds that consumers will not buy enough of the organization's products unless it undertakes a large-scale selling and promotion effort. The Marketing Concept holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors do. The Societal Marketing Concept holds that the organization should determine the needs, wants and interests of target markets. It should then deliver the desired satisfactions more effectively and efficiently than competitors in a way that maintains or improves the consumer's and the society's well-being.
A Family Investment Fund in IFSC should have and maintain a minimum corpus of USD …………….. within a period of ……………… years from th...
Who has the power to give directions under IFSCA Act?
What does non-arm's length companies mean in the context of transfer pricing?
What is the maximum loan amount that can given under Kishor Scheme of Mudra Loan
Which private sector bank has partnered with banking-as-a-service startup Falcon to tap into the embedded finance market which enables the integration ...
With respect to Saptarishi-7 priorities stated in the Union Budget 2023-24, consider the following statement:
I. Inc...
How much capital against risk weighted assets need to be adhered by a Finance Company registered in IFSC?
Which insurance company has launched a pay as you drive policy which offers a comprehensive motor insurance policy that charges a premium based on the u...
The product and capital market reforms continued slowly over the decade of the 1990s in India. The introduction of New Telecom Policy was also a milest...
The National Infrastructure Pipeline was launched with 6,835 infrastructure projects with a projected infrastructure investment of _________.