Question

    The concept of is the fundamental concept underlying

    all marketing activities.
    A satisfaction Correct Answer Incorrect Answer
    B human needs Correct Answer Incorrect Answer
    C human desire Correct Answer Incorrect Answer
    D social welfare Correct Answer Incorrect Answer

    Solution

    Human need is the most basic concept underlying the marketing. Need is a part of human nature. There are many kinds of needs such as physical needs, social needs, spiritual needs, etc.

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