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By using the given conditions, O lives in an even numbered floor but above 4th floor. From this there can be two possible cases. T doesn’t like Woodland and Relaxo. From this case-2 will be eliminated. Further E likes Bata and lives at one of the floor above W. So, E can live on 5th floor only. P likes Liberty. So, P lives on ground floor and W lives on 2nd floor. The person who likes Relaxo and RED CHIEF doesn’t live at the lowermost floor. So, O likes Relaxo. S does not like Adidas. So, T likes RED CHIEF and F lives on 7th floor. So, the final arrangement is----
Which of the following best explains why the J-curve effect occurs?